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It is often the most modest media that prove successful, adaptable, and resilient over the long term. Such is the case of the podcast, a mode of communication born in the early 2000s, derived from radio, whose monthly US audience has now grown to around 90 million and whose global audience reaches well into the hundreds of millions. Even more striking are the numbers behind the numbers: a content production pipeline, for instance, that counts
 
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- March 2, 2020

Alongside our rethinking of Asimov’s Laws, the PFF team has also been actively engaged in rethinking SAE International’s “Taxonomy and Definitions for Terms Related to On-Road Motor Vehicle Automated Driving Systems”: its six-level classification system to describe the levels of driver intervention and attention required to drive a vehicle. These extend from level 0 in which an automated system communicates with the driver without, however, assuming control of the vehicle, to level 5 in which
 
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- January 12, 2018
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